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social media for small businesses

social media for small businesses

So Social doesn’t do it ALL.

We do 4 things crazy well….

Social Media Management

Content Sessions

Content Creation

Graphic Design for Marketing

Read more about our social media services and a la carte service add-ons like additional social media channels, more posts, content sessions, and custom graphics.

INQUIRE HERE

Social media services for every stage of business, for those who need it most.

We get it, because we’ve lived it. You’re on the fence about outsourcing, but feel like you’re drowning. You know the way to grow your business is to market, but it feels scary because you don’t have thousands to spare a month.

Not every business needs the same level of support. But every business needs social media management. Whether you’re a small businesses in their foundational stage who wants to stay visible without over-investing, or ready to invest in full management and data tracking, So Social has something for everyone.

recent results.

ya we know ball…

my favorite kinds of small businesses to work with…

blue collar and trades

beauty, medical aesthetics

food and beverage

lifestyle, travel, fitness, and wellness

Social Media, Content and Design Services

Tiktok Add-On
$500.00

Want to show up where everyone’s scrolling? Add TikTok to your package and let us handle the trends and strategy. All content will be captured during your monthly content session, no extra filming required on your end. We’ll create short-form videos that fit your brand, vibe, and the algorithm so you can reach new audiences without lip-syncing in your office (unless you want to).

Half-Day Content Session
$850.00

This session is designed to give you a bank (of up to 3 months) of polished content without committing to a full Signature package. Content will be captured during the session, no β€œgoing back” for extra shoots needed.

πŸ’‘ Special for Foundation Package clients: Book now for $750 (normally $850)

Graphic Design

Need social media templates, menus, e-books, guides, business cards, or other marketing materials? We’ve got you. Your social media branding carries over to everything we create, so your graphics feel cohesive, polished, and instantly recognizable. Pricing is based on what you need and your goals, so you only pay for the pieces that actually help your business.

Get so social
a la carte
what to expect from our content sessions...

Wondering what actually happens during your content capture session? Let’s break it down (no dance moves required) unless you’re into that.

This system is designed to save you time, eliminate stress, and make showing up online feel fun again. Content will be captured during your session, so you’re never stuck coming back for extra shots.

During your session, you’ll get:

🧠 In-depth pre-session creative planning, shot list, & content mapping

πŸ“Έ Photo and video capture focused on social media content

🎬 6–8 Reels/TikTok-style short-form videos filmed on-site

πŸ“· Branded lifestyle, team, product, service, space, and behind-the-scenes photography

🎀 Optional voiceover, scripting, or direct-to-camera coaching

πŸ—‚ Up to 90 fully edited and organized photos delivered

What this gives you:

βœ… Enough content for up to 3 months of posting

βœ… Clips and B-roll can be repurposed to create 12–15 reels across that period

βœ… Monthly client questionnaire to brain dump your goals

βœ… Shot on Canon DSLR + iPhone for a mix of crisp editorial and relatable BTS feel

βœ… Behind-the-scenes video clips perfect for reels and story layering

We saved you a seat at our table…

So Social is a Connecticut-based social media and content agency for small businesses who are too busy actually working to film, edit, post, and strategize on top of it all. Let’s turn real moments into high-quality content that connects, converts, and keeps your brand top of mind.

From Botox to blue-collar work boots, brews to brunch, law offices to landscapers, if you show up and do the damn work, So Social makes sure your social media does too. If you’re a business owner who shows up, and knows your brand deserves to be seen, let’s talk

STEP 01

Fill out the inquiry form to schedule your 30 minute discovery call with Victoria.

STEP 02

During your call, we will go over your goals, our services and create the best plan for your small business needs.

STEP 03

So Social will send a proposal, the first invoice and contract. Once paid and signed, the fun begins!

don’t just take our word for it…

fill out inquiry form here
  • "As small business owners we were very overwhelmed with the thought of marketing through social media and have been avoiding it for many years. But with the help from Victoria it was seamless! Maintaining a consistent social media presence takes time and effort and that’s what you will get with So Social. In such a short time we have received such positive feedback from our customers. We highly recommend Victoria!"

    - nicole pane, pane enterprises

  • "Thank you so much for everything you do. It has been absolutely fantastic working with you. I couldn’t ask for a better social media manager!"

    - dr. nicholas karter, karter plastic surgery

  • "I had the opportunity to work with Victoria on branding, webpage creation, as well as social media content. She went above and beyond and helped me achieve what I was looking for. I would highly recommend her to anyone looking for any of the aforementioned services."

    -jason sheppard, two ten properties

  • "When having your business promoted or represented you want someone who takes it seriously. Victoria is that and more. She’s passionate about who work no matter the client or varied services and it shows in her work."

    -mike connolly, yard pro landscaping

Social Media Management Packages for Small Businesses

The Foundation
$750.00

BEST FOR: Best for owner-operated small businesses who want to stay visible online without taking on another full-time job. This package is about consistency, not growth. You provide the content. I make sure it shows up polished, on-brand, and intentional.

INCLUDES:

βœ… 2 feed posts a week (Facebook and Instagram)

βœ… Social media management using your existing content

βœ… Caption writing or light editing

βœ… Brand voice consistency

βœ… Hashtag & keyword placement

βœ… Approval through HeyOrca

βœ… Basic photo/video clean up as needed

βœ… Comment monitoring (no DM management)

Not included:

❌ Content sessions/filming (a la carte content sessions available)

❌ Analytics reporting

❌ Stories

❌ Graphics

❌ Strategies or growth optimization

The So Social Signature
$2,000.00

BEST FOR: Growing businesses looking to scale their online presence and establish a stronger connection with their audience through consistent and engaging content without making social media their second full-time job. This is where the momentum starts.

INCLUDES:

βœ… 4-5 feed posts a week

βœ… Social Media Management and Monthly On Site Content Session

βœ… Scheduling & publishing on Instagram and Facebook

βœ… Caption writing or editing

βœ… Brand voice consistency

βœ… Hashtag & keyword placement

βœ… Approval through HeyOrca

βœ… Light inbox monitoring (no DM management)

βœ… Repurposing feed posts to story shares

βœ… Engagement - outbound and responding to comments

βœ… Analytics reporting via HeyOrca

Not included:

❌ Custom story templates

let's do this!
Full Send Social
$3,000.00

BEST FOR: Best for established businesses that need daily visibility, high-volume content, and a hands-on strategy to stay competitive and continue growing. This is a fully supported, high-touch package designed for brands that want to be everywhere their audience is.

INCLUDES:

βœ… 6-7 feed posts a week

βœ… Social Media Management and Monthly On Site Content Session

βœ… Scheduling & publishing on Instagram, Facebook, and TikTok

βœ… Caption writing or editing

βœ… Brand voice consistency

βœ… Hashtag & keyword placement

βœ… Approval through HeyOrca

βœ… Photo editing and at least 2 reels per week

βœ… Light inbox monitoring (no DM management)

βœ… Up to 20 story templates

βœ… Engagement - outbound and responding to comments

βœ… Automated analytics report via HeyOrca

βœ… Social media strategy to test formats and double down on what’s working